For some of my music video I filmed in New York City, I wanted to add variation to the filming locations so I took my camera and equipment to any place I visited. When in Time Square, a famous location in the city, I saw this huge neon American flag placed on the wall of the Police office. I returned at night, so that the neon would be more visible and clear and filmed a few angles and pans of the flag.
After filming the content I applied a large amount of after affects in Final Cut Pro X to add large volumes of energy into the piece. I used colidascope, mirror, prism, cross and many other effects which Final Cut Pro X offers to improve my video and add more movement to match the fast beat of the song ‘Blood on the Leaves’ by Kanye West.
The location is recognisable to locals and therefore would reach to a wider audience as they would recognise the area and feel as if they have been communicated with. By filming in multiple locations I am reaching a wider audience as I am both screening peoples home towns and making connections overseas with people who are in a similar area of work, who might potentially share my content.
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